Insights

Insider perspectives on technology, business and marketing from cannabis industry leaders and innovators.

The New Consumer Guide to Cannabis: Breaking Down the Basics

We get it. Cannabis can be confusing, and questions abound when you dive into the nitty gritty details. But as the popularity and awareness of cannabis increases—specifically surrounding two of its most talked about components, called cannabinoids, CBD and THC—so do misconceptions about what cannabis is, what it does and what all of the hype is about (well worth it, if you ask us!). Some of the…

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Azuca Brings Innovative Artisan Edibles to Medical Market

—New Brand Leverages Breakthrough Technology to Offer Customizable Culinary Cannabis Experience— NEW YORK (October 2018) — Azuca, a line of all-natural cannabis edibles and ingredients, is launching in the medical-use market, with products hitting shelves in the iAnthus network of dispensaries. Azuca’s product suite will fill the cannabis industry’s demand for an edible that offers a more…

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Leading Edibles Brand Azuca Launches CBD Division

—New Executive Sales Director and General Manager Join World-Class Team— NEW YORK (October 30, 2018) — Azuca—the line of all-natural cannabis edibles and ingredients founded by Chef Ron Silver—today announced the launch of its CBD division, with plans to offer hemp-derived cannabidiol (CBD) simple syrup direct to consumers as well as to restaurants, bars and coffee shops through a wholesale…

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Meet Quino Baca: Head of the Kitchen Crew Behind Azuca

Chef turned cannabis culinarian, Joaquin (Quino) Baca is one of the key creative forces behind Azuca. A member of the Azuca team since the very beginning, Quino has helped build out a product line of pioneering cannabis edibles that not only taste amazing, but also set an industry standard for what it means to provide consumers with a trustworthy, consistent and reliable cannabis product. Quino’s…

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Renowned New York Chef Introduces Line of Innovative Cannabis Edibles

–Breakthrough Patent-Pending Product Offers Fast-Acting Effect– NEW YORK (May 30, 2018)—Ron Silver, Chef and Owner of popular New York City brunch destination Bubby’s, today announced the launch of Azuca, a line of fast-acting cannabis edibles and ingredients made from chef-quality, all-natural ingredients. The product suite—which leverages first-of-its-kind, patent-pending technology—will fill…

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